Analýza distribučních cest firmy Močary
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dc.contributor.advisor |
Dobeš, Kamil
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dc.contributor.author |
Grečová, Petra
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dc.date.accessioned |
2010-07-18T01:25:56Z |
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dc.date.available |
2010-07-18T01:25:56Z |
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dc.date.issued |
2009-05-22 |
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dc.identifier |
Elektronický archiv Knihovny UTB |
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dc.identifier.uri |
http://hdl.handle.net/10563/9981
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dc.description.abstract |
Bakalárska práca sa zaoberá analýzou distribučných ciest a je rozdelená do dvoch častí. V prvej časti sú spracovávané teoretické podklady zamerané na oblasť distribúcie, distribučných ciest a sprostredkovateľov vystupujúcich v distribučných cestách. V druhej - praktickej časti sú analyzované súčasné distribučné cesty firmy Močary. Výsledkom tejto časti je návrh doporučení pre firmu Močary v oblasti distribúcie. |
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dc.format |
56 s., 5 s. obr. príloh. |
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dc.format.extent |
500218 bytes |
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dc.format.mimetype |
application/pdf |
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dc.language.iso |
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dc.publisher |
Univerzita Tomáše Bati ve Zlíně |
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dc.rights |
Pouze v rámci univerzity |
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dc.subject |
distribúcia
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dc.subject |
distribučné cesty
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dc.subject |
obchodní zástupcovia
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dc.subject |
veľkoobchod
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dc.subject |
odberateľ
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dc.subject |
distribution
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dc.subject |
distribution channels
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dc.subject |
sales representatives
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dc.subject |
wholesale
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dc.subject |
customer
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dc.title |
Analýza distribučních cest firmy Močary |
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dc.title.alternative |
Analysis of distribution Močary company |
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dc.type |
bakalářská práce |
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dc.contributor.referee |
Kloudová, Jitka |
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dc.date.accepted |
2009-06-12 |
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dc.description.abstract-translated |
The bachelor thesis deals with problems of an analysis of distribution at the company Močary. The first part solves theoretical knowledge concerning to area of distribution. The second - analytic part describes Močary company, current situation on field of distribution. The result of this part is a proposal of recommendations relevant for the sphere of distribution in the company. |
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dc.description.department |
Ústav ekonomie |
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dc.description.result |
obhájeno |
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dc.parent.uri |
http://hdl.handle.net/10563/112
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dc.parent.uri |
http://hdl.handle.net/10563/220
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dc.thesis.degree-discipline |
Management a ekonomika |
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dc.thesis.degree-discipline |
Management and Economics |
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dc.thesis.degree-grantor |
Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky |
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dc.thesis.degree-grantor |
Tomas Bata University in Zlín. Faculty of Management and Economics |
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dc.thesis.degree-name |
Bc. |
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dc.thesis.degree-program |
Ekonomika a management |
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dc.thesis.degree-program |
Economics and Management |
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dc.identifier.stag |
11539
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dc.date.assigned |
2009-03-16 |
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utb.result.grade |
B |
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local.subject |
odběratelé
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cs |
local.subject |
distribuce zboží
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cs |
local.subject |
obchodní zástupci
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local.subject |
customers
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local.subject |
subscribers
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en |
local.subject |
distribution of goods
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en |
local.subject |
sales representatives
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en |
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